Client Overview
Founded in 1977 and headquartered in Sunnyvale, California, designs and markets a broad line of advanced integrated circuits for telecommunications, automotive, computer, and consumer products
Business Need
- Full control of website without dependency on IT team
- Availability of latest product data sheets on the portal
- Automated sales lead entering into Sales Lead Management System (SLMS)
Solution
Content management based application portal
- Product catalog management
- Web sales lead message routing
- Integration with SLMS
- Full text search
- Personalization for registered users
Benefits
- Reduced time and cost of portal maintenance
- Full control with user security over website content management process workflow, and site visitors
- Reduced lead time to follow-up with prospects due to latest product updates
"We have searched for three years for a feature rich, yet cost effective, alternative to the proprietary web infrastructure and content management system we had used since 1996. Cignex met those requirements and more. They offer a value-added product and just as important, the Cignex staff provides not only expertise but the ability to listen to our requirements and translate those into effective, interactive web solutions.“ Mary E. Morrison - Director of Marketing Communications